
Never did I guess I would get a desktop ever again. But with my old MacBook Black in 2007 and MacBook Air in 2009, the 2011 me wanted more power with a bigger screen. I got the new 27″ iMac. FTW!
Was told by friends that the iMac is due for refresh and I waited. I waited. I waited. Apple.com announced casually that the iMac is refreshed, news spread on twitter, then Epicentre announced it on their Facebook wall on 3rd May 2011.
On 7th May I got a Facebook message from Bernard from Epicentre MBS. He asked me if I wanted to be notified when they have stock for the new iMac. Yeah sure I thought, helps me from monitoring. A week later he kept his word.

Not only did he help me reserve stock, he even helped me check if I could get complimentary carpark if I made a big purchase at MBS. With such good customer service, I had to buy it from him and I did so the very next day.
While carrying the 13.6 kg machine to my car, I asked him if he was involved in the Epicentre Facebook page. He wasn’t. He was just a salesman who was interested in his company’s Facebook Page on his off day, saw an opportunity to provide customer service and did. He closed a sale and made a customer happy.
Dear sales people all over the world, this is retail sales in 2011.
Just for my record:
- 27″ iMac (June 2011)
- S$2,748
- 27″ LED TFT 2560 x 1440
- 3.1GHz quad-core Intel Core i5
- 4GB (two 2GB) of 1333MHz DDR3 memory
- 1TB (7200 rpm) HDD
- AMD Radeon HD 6970M 1GB of GDDR5 memory
- Two Thunderbolt ports
- Wireless Keyboard
- Magic Mouse
- Wi-Fi
- 13.8kg
Say hello to productivity. ;)